Farce # 1 ?!? - India's presence in F1

I wonder who comes up with these names ? Mr Mallya how many Rupees did you pay the person who came up with the name for your minority holding in team "Force India" ? I agree having an Indian presence above that of our beloved 'I must only come third from the bottom' Karthikeyan is a good thing. However, shouldn't we come up with a better name than 'Force India' for an F1 team carrying our national colours ? OK shall we be referred to as 'Force India' or 'Force India F1 Team' ? Is it a play on Formula 1 ? With Spyker's poor performance in 2007, don't we run the risk of being 'Farce F1 team' ? Let's try an maintain a perspective that is balanced. All new teams in F1 face a tough challenge and Force India is no exception. I agree we shouldn't short sell ourselves and it makes sense for a marketing ploy (for this is what is really is, there isn't a car manufacturer backing Force India) to milk this opportunity to overcrowd the Indian airways with slogans of 'Force India'. Since Indian advertising has no base in reality what so ever, Ads claiming Force India to take F1 by storm (get it Force / Storm ) will fit well into the landscape. So where is the authentic Indian F1 fan left ?

Fairy Floss F1 Flukey Farce India ? However, there is one unassailable fact, which may have been literally translated into the name which will accompany the tri-colour... The Indian economy is booming, so much so, that the frivolous circus that is F1 now has an economic presence that is distinctly Indian. With a track being made in Delhi, (?) There seems to be a lot of spare money floating around within the subcontinent which isn't going into cricket nor into Bollywood. It is yet to be seen who the sponsors or the drivers of the team will be. With Chandok testing for Redbull and Ralf testing for Force India (really you need to have a two syllable name) we have to wait and watch to find out if Force India will be piloted by two foreign drivers. If so, I wonder how successful their marketing campaign will be. If Ferrari continues to supply the engine then we will be 'Force India Ferrari F1 Team'

This reminds me of the Sanskrit conjunctions we used to do in school. Let's see who can come up with the longest name so that for a given space we have the smallest font. Fox Force Five anyone ?